The journey and life story of Jane Goodall has captivated me and informed my own relationship and love of animals and their conservation. I am not alone. For nearly 60 years of groundbreaking work, equipped most often with little more than a notebook, binoculars and curiosity, she educated us with amazing discoveries on the Chimpanzees, worked to protect them from extinction, and redefined conservation to include local people and environment.
At Davos, Jane Goodall shared how she gets leaders to truly listen:
What you have to do is to get into the heart. And how do you get into the heart? With stories.
Even those disinclined mentally for conservation, are best reached through the stories:
Find out just a little bit about the person that you want to change and then you try and tell stories that will — even if they don’t appear to agree with you at the time — I know for a fact that they may go away and think about it and think about it.
If you are recruiting someone, get to know them – be curious —connection is a two way street.
Jane Goodall shows us the power of telling stories—save Chimpanzees from extinction, inspire girls and women to become great scientists, empower local communities and expand and redefine conservationism around the world. Her stories have changed our lives and spurred us into action—her legacy becomes our own—that’s the power of stories!
Learn more : The Jane Goodall institute.
Connection Lab, Story Telling is our fourth Module – connect with your audience through stories and see the impact!